Recognize These Symptoms?
- Revenue stuck at the same level for 18+ months
- Spending 40% of your time on hiring and training
- Your best people leave right after you train them
- Customer satisfaction dropping despite good product
- Working harder but profit margins shrinking
These aren’t separate problems. They’re all symptoms of one $3M disease
The 90-Day Profit Recovery System
Phase 1: Diagnosis (Week 1-2)
Identify exactly where you’re bleeding money and why
Phase 2: Stop the Bleeding (Week 3-6)
Implement immediate fixes that save you $100K+ monthly
Phase 3: Build the System (Week 7-12)
Create sustainable systems that retain top talent permanently
147 CEOs. $340M Saved. 90 Days Each.
When people leave, it’s more than a staffing issue.
It’s the breakdown in trust, the silence in team meetings, the burnout on your leaders' faces.
Most businesses don’t have a retention issue, they have a culture issue. And it’s costing you more than you think.
Jessica Lozada
CEO & Profit Recovery Expert
I fix the people problems that are draining your profits.
CEOs call me when the business feels unstable —
turnover is out of control, systems are breaking, and culture is quietly bleeding millions.
My wake-up moment came when a CEO handed me a report with 239% turnover and $1.2M lost each year.
“Jessica, if anyone can fix this, it’s you.”
And I did.
I rebuilt the entire people infrastructure — leadership, hiring, culture, and career pathways.
Twelve months later, turnover dropped to 120%, engagement skyrocketed, and the company saved seven figures.
That’s when I realized something:
This isn’t an HR problem. It’s a profit problem.
Most companies are leaking money without knowing where the leak actually is.
So I left corporate and built The Lozada GEN — a system designed to help CEOs:
• Stabilize their workforce
• Build leaders people follow
• Create cultures that keep top talent
• Eliminate operational chaos
• Recover millions in lost profit
My Impact
147+ CEOs transformed
$340M+ in recovered profit
Average client saves $2.3M in year one
Fastest turnaround: 239% → 80% in 6 months
No fluff.
No generic trainings.
Just a proven system that finds your leaks — and stops them fast.
👉 Calculate Your Profit Leak
👉 Book Your Diagnostic Call





Where People Systems Drive Profit
01
Profit Leak Diagnosis™
I find the hidden people-problems costing you millions — and stop them fast.
Most CEOs don’t have a turnover issue.
They have a profit leak disguised as hiring problems, cultural breakdowns, or leadership gaps.
In this engagement, I diagnose:
• Why your company can’t keep top talent
• What’s destabilizing your teams
• Where your culture is bleeding money
• The real reason your growth has stalled
Then I give you the exact plan to fix it in 90 days.
Outcome:
Stability, clarity, and a roadmap that recovers millions in lost profit.
Leadership Performance System™
Turn your managers into leaders people want to follow — and stop the churn at its source.
Every retention and performance issue starts with one thing:
untrained, unsupported, overwhelmed managers.
This program builds leaders who:
• Coach instead of manage
• Communicate with clarity
• Hold teams accountable
• Inspire loyalty
• Prevent turnover before it begins
Outcome:
Stronger teams, higher productivity, and a culture employees never want to leave.
Fractional CHRO for Scaling CEOs
Executive-level people strategy — without the full-time executive cost.
Most CEOs in the $5M–$50M range need a senior people leader,
but don’t need a $200K+ CHRO on payroll.
I provide:
• Strategic leadership
• Culture architecture
• Organizational design
• Retention systems
• Executive advisory
• High-level people operations
Outcome:
You get top-tier CHRO strategy that protects your profit, strengthens your leadership bench, and supports sustainable scale.
Three Growth Engines Designed for CEOs
Everything I build is designed to help you scale without chaos, stabilize your teams, and protect your profit.
Choose the path that matches where your organization is today.
The Lozada GEN (Core Growth Solutions)
Fix the people problems that are destroying your margins. My flagship consulting practice. I help CEOs uncover and eliminate the hidden profit leaks created by culture gaps, leadership failures, turnover, and unstable operations — so the business scales with clarity and confidence.
Vertex (Peer Advisory for CEOs & Leaders)
A private advisory council for high-performance leaders. Confidential conversations, strategic insight, peer accountability, and real solutions. Vertex gives CEOs the leadership elevation, clarity, and support required to scale without feeling alone at the top.
Discipleship Academy (Faith-Driven Leadership)
Where kingdom principles meet executive strategy. A leadership experience for faith-driven CEOs and leaders who want to grow in wisdom, character, and influence — and build businesses that honor God while driving meaningful impact
What Leaders Are Saying
You’re tired of fighting the same fires, losing the same people, and watching profit disappear through problems no one can diagnose.
And you’re ready for leadership clarity, operational stability, and a culture that actually drives performance —
not another “engagement initiative” or quick fix.
Let’s be real: retention issues, leadership gaps, and burnout aren’t solved with perks, pizza, or positivity.
They’re solved with systems.
Where People Systems Strengthen Performance
Real culture work is strategic.
Inside these resources, you’ll find proven systems that build stronger leaders, stabilize your teams, and improve performance at every level — without burnout, chaos, or constant turnover.

The Profit Leak Playbook
Build a Business Top Talent Never Wants to Leave and That Protects Your Profit.
Your people shouldn’t feel like a revolving door.
When you stabilize your workforce, you stabilize your profit, performance, and future.
I help CEOs create the systems, leadership, and culture that keep their best people —
and stop the silent money leak that’s holding the business back.